Toyota’s US Sales division announced pricing for the 2012 Prius C, the 5-door hatchback which expands the usage of the automaker’s Hybrid Synergy Drive system.
Expected to arrive at dealerships across the US in March, the Toyota Prius C will carry a starting price tag of 18,950 USD, figure which does not include the fee for handling and delivery.
The Prius C will be available in 4 equipment grades (simply called One, Two, Three and Four) with some of the convenience features offered as standard including a 3.5-inch TFT multi-information display, Bluetooth hands-free, USB and iPod connectivity.
The car’s Hybrid Synergy Drive which we mentioned earlier comprises from a 1.5-liter DOHC, 16-valve engine
with VVT-i, a 60 hp permanent magnet AC synchronous motor, and a 144
volt nickel-metal hydride battery which generates 25.9 hp of electric
propulsion. The system’s net output is 99 HP and its estimated efficiency figures are 53/46/50 mpg city/highway/combined.
2012MY Prius c Pricing Sheet
| MODEL CODE | SERIES | DESCRIPTION | 12MY MSRP |
| 1201 | PRIUS c ONE | 5-DOOR HATCHBACK | $ 18,950 |
| 1203 | PRIUS c TWO | 5-DOOR HATCHBACK | $ 19,900 |
| 1205 | PRIUS c THREE | 5-DOOR HATCHBACK | $ 21,635 |
| 1207 | PRIUS c FOUR | 5-DOOR HATCHBACK | $ 23,230 |
