2014 was a great year for Subaru in the US. Even if the brand does not have a wide range of models and is not always updated to the latest trend, its current models have some important appeal to the US public, as 2014 was a record year for the Japanese manufacturer.
Subaru sold 500,000 vehicles in a single calendar year. The milestone caps a remarkable seven year growth period for the brand in the U.S. in which the company has grown from 187,699 vehicle sales in 2008 to what will total over 500,000 sales in 2014.
All of the company’s current models have contributed to its sales success; the current Impreza (four and five-door) is enjoying its best-ever generation and the Outback and the Forester mid-size CUV now retail 300,000 units per year, combined.
The new small CUV entrant XV Crosstrek, has also added over 60,000 sales to the year-total, while the all-new Legacy sedan is enjoying its best sales ever; more than doubling its year-over-year monthly sales since the launch of the 2015 model.
On the performance side, sales of the company’s sporty models, the WRX and STI, are at their highest levels ever following the debut of the all-new 2015 models.
03 Jan 2015
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