Rolls-Royce will attend this year Geneva Motor Show with a unique and special model. It is a bespoke unit of the current Phantom, called Serenity and dedicated to the historical role played by silk as a symbol of regal and imperial power.
The limousine was customized by Rolls-Royce Motor Cars Bespoke Design, who tried to create a modern luxury cabin with the introduction of the finest textiles with only one purpose in mind: to create the most opulent interior of any luxury car.
The marque’s Bespoke Design team has taken inspiration from the opulent interiors of Rolls-Royce that have conveyed Kings and Queens, Emperors and Empresses and world leaders throughout history, whilst using contemporary interpretations of European furniture combined with Japanese Royal Kimono designs.
The official reveal of the car is scheduled for Geneva first press day, on 3rd March in Hall 6.
13 Feb 2015
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