Global sales in 2013 increased 3.3% year-on-year to 5,102,979 units, setting an all-time calendar year record. Including mini-vehicles, Nissan sold 678,824 units in Japan, up 2.9% year-on-year.
In Japan, Nissan’s vehicle registrations in 2013 decreased 2.7% year-on-year to 492,895 units. Domestic sales of mini-vehicles were up 21.3% on the previous year to 185,929 units, reaching a record high for a calendar year.
Sales outside of Japan increased 3.4% year-on-year to 4,424,155 units, marking an all-time calendar year record.
In the U.S., sales increased 9.4% year-on-year to 1,248,421 units, marking an all-time calendar year record. In Mexico, sales increased 7.6% year-on-year to 264,463 units, marking an all-time calendar year record. In Europe, sales decreased 4.0% year-on-year to 651,476 units. In China, sales were up 17.2% year-on-year to 1,266,167 units, achieving an all-time calendar year record. There has been six straight months of sales increases since July.
Sales in other regions decreased 5.1% year-on-year to 900,804 units.
December Sales
In december 2013, global sales increased 15.0% year-on-year to 459,618 units, marking an all-time record for the month of December. Including mini-vehicles, Nissan sold 46,193 units in Japan, up 18.3% year-on-year.
In Japan, vehicle registrations in December increased 1.0% year-on-year to 31,416 units. Mini-vehicle sales in Japan increased 86.0% year-on-year to 14,777 units, mainly due to strong sales of Nissan DAYZ, marking an all-time record for the month of December.
Sales outside of Japan increased 14.6% year-on-year to 413,425 units. Sales in the U.S. increased 10.5% year-on-year to 109,758 units, mainly due to higher demand for the new Rogue and Sentra, marking an all-time record for the month of December.
Sales in Mexico increased 1.5% year-on-year to 28,748 units, marking an all-time sales record for a single month. Nissan has been the sales leader in Mexico for 55 consecutive months.
In Europe, sales increased 8.8% year-on-year to 55,941 units, mainly due to increased sales in Russia.
In China, sales increased 70.4% year-on-year to 134,155 units, mainly due to increased demand for the Sylphy series, Teana and Qashqai, marking an all-time record for a single month.
Sales in other regions for December decreased 9.9% year-on-year to 77,817 units.
