GM has announced that it has sold out all 100 exemplars of the Neiman Marcus Camaro Convertible edition in a record time of 3 minutes.
The Neiman Marcus Camaro Convertible was prepared exclusively for the Neiman Marcus Christmas Book, and the reservation process was done through the phone.
The Neiman Marcus Camaro Convertible combines the level of performance found on the Camaro SS with a special exterior colour highlighted by two ghosted rally stripes and amber-colored leather with numerous red accents at the interior.
Pricing for the Neiman Marcus Camaro Convertible edition is was 75,000 USD, and the 6.2-litre V8 from under its bonnet can be mated to a six-speed manual or six-speed automatic transmission.
GM press release :
DETROIT – In just three minutes earlier today, customers claimed all 100 of the special edition 2011 Chevrolet Camaro Convertibles prepared exclusively for the annual Neiman Marcus Christmas Book. These new owners claimed their Neiman Marcus Edition cars via a special telephone reservation process, a few hours after the car appeared on NBC’s Today Show.
Only 100 special edition convertibles will be built, each offering luxury appointments inspired by Neiman Marcus combined with the legendary performance of the Camaro SS. The new owners will take delivery of their special edition cars in the spring of 2011, shortly after the new 2011 Chevrolet Camaro arrives in dealerships.
The Neiman Marcus Edition is defined by its exclusive Deep Bordeaux exterior color, accented by subtle, “ghosted” rally stripes. The exterior color is complimented by a matching fabric top and windshield frame finished in matte silver, both also exclusive to the Neiman Marcus edition.
The Neiman Marcus Camaro Convertible has a retail price of $75,000. For more information on the Neiman Marcus Christmas Book, please visit: www.neimanmarcus.com/christmasbook.
All Neiman Marcus Edition Camaro Convertibles will be SS models with a 6.2-liter, V-8 engine. The 100 future owners who made reservations today chose between the 6-speed manual or 6-speed automatic transmission. 

Source: GM