Mitsubishi GR-HEV – a sport utility Hybrid Truck to debut in Geneva

Expanding further its eco range, Mitsubishi Motors now explores the full electro-mobility engineering palette – Pure Electric (EV), Hybrid Electric (HEV), Plug-in Hybrid Electric (PHEV) – hinted at through two concept cars world-premiered at the 2013 Geneva Motor Show, next to the New Outlander PHEV.

Such was the brief behind Concept GR-HEV, Mitsubishi Motors’ take at Hybrid (HEV) technology, applied for the first time to a one-tonne pickup truck.

With the creation of a next “Dual Design” vehicle, Mitsubishi Motors introduces an all-new exclusive HEV solution, featuring a Clean Diesel engine and electric motors. Simpler and more affordable than either EV or PHEV, HEV is deemed best suited to the heavy-duty daily requirements of pickup truck users.

Concept GR-HEValso uses Mitsubishi’s renowned full-time 4WD technology, featuring Super All Wheel Control (S-AWC) integrated vehicle dynamics control system driveline to deliver high stability traction and driving performance under all road conditions.

Chunky, rugged, handsome and eminently usable, this conceptual 4WD Sport Utility HEV Truck was developed with an ambitious target for CO2 emissions below 149 g/km, far better than the segment average.