Lincoln today introduces the MKC Concept, a vision of how Lincoln will enter the industry’s fastest-growing small luxury utility segment.
The MKC Concept builds on the foundation of the Lincoln Design DNA found in the new MKZ. An uninterrupted rear-view appearance highlights the signature full-width taillamps. This is made possible by a liftgate design with a side-view cutline – a Lincoln first.
High-end bespoke design, materials and execution inspire the four-passenger interior. The headliner is wrapped with high-end material. The pillars are wrapped with premium leather. The seats also feature premium leather and include a unique embroidered Lincoln Star and crimson stitch accents.
The Lincoln Star lattice also is subtly placed on the MKC Concept’s floor mats. The leather also wraps the door trim uppers, armrests, bolsters, console side rails, instrument panel and cargo area.
Jim Farley, executive vice president of Global Marketing, Sales and Service for the brand, commented: “The Lincoln MKC Concept is designed to strike a perfect balance between warm, inviting comfort and the engaging and superb dynamic qualities of performance, ride, handling and braking. This balance is focused toward a new luxury automotive client emerging in the marketplace – someone who recognizes a great vehicle and demands a balance between all-out performance and comfort.”
14 Jan 2013
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